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botanical toothpaste

free shipping &
10% off with SUBSCRIBE & SAVE

cancel or change any time, offer valid with any single jars



better for you
Every ingredient is shown to benefit oral health

Better for the planet
Zero-waste and sustainably sourced ingredients

botanical blends
Harnessing nature's antibacterial & anti-inflammatory properties

great flavours
Bold flavours for a guaranteed long--lasting dentist-fresh feeling
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The ranges

truthpaste original

Get that dentist-fresh feeling that lasts. Combining botanical ingredients for their antibacterial & anti-inflammatory properties providing whole-mouth protection.

truthpaste charcoal

Whiten your smile with our activated charcoal range. With our unique blend of oils to freshen breath and xylitol to help protect against decay.

truthpaste kids

Brushing teeth is never a chore with our tasty Truthpaste! Natural protection against early signs of decay and suitable for all ages.

all Products

Original: Peppermint & Wintergreen (100ml) Original: Peppermint & Wintergreen (100ml) loading
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Original: Fennel (100ml) Original: Fennel (100ml) loading
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Original: Fennel (100ml)

Charcoal: Peppermint & Spearmint (100ml) Charcoal: Peppermint & Spearmint (100ml) loading
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Kids: Sweet Orange (100ml) Kids: Sweet Orange (100ml) loading
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Kids: Sweet Orange (100ml)

Kids: Mild Mint (100ml) Kids: Mild Mint (100ml) loading
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Kids: Mild Mint (100ml)

Charcoal: Fennel & Orange (100ml) Charcoal: Fennel & Orange (100ml) loading
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Charcoal: Fennel & Orange (100ml)


What OUR customers say


I have been using this a while now, and I absolutely love it. I have a tooth that was due to be removed well over a year ago and before I started using this it was quite often causing me grief. Since swapping to this, I very rarely have any toothache at all. My teeth are also pretty white now considering I am a hardened black coffee and red wine drinker. I love the taste and texture of this and won't stop using it anytime soon - also looking forward to having a stash of empty jars as they are the perfect size and shape for storing spices etc in.

Floyd Miles

Vice President, GoPro


I suffer from mouth ulcers, I believe I was allergic to sulphate. My mouth feels so much better using this product. Love the taste also

Jane Cooper

CEO, Airbnb


Super minty and fresh. The best plastic free toothpaste I’ve found so far.

Kristin Watson

Co-Founder, BookMyShow

Free Shipping & 10% off subscriptions

  • Choose your products

    Add as many products or flavours as you would like to your subscription. Just click on the subscription option when adding to cart.
  • Choose a delivery schedule

    For one person using the jar we recommend a 12 week delivery schedule, or for 2 people try every 6 weeks. You can customise the delivery frequency in your Subscription Dashboard.
  • Complete Checkout

    Complete your order as you would normally. Your Subscription products will be marked 'Auto Renew'.
  • happy brushing!

    Your first delivery will arrive within a few days in eco friendly packaging.
  • Manage your Subscription

    You will receive an email when you place the order inviting you to set up your Subscription Dashboard log in. From here you can add or remove products, customise the delivery schedule, update your address or cancel any time. Any questions regarding your Subscription just get in touch via Happy Brushing!


Our Story:
The truth behind truthpaste

Inspired by a toothache and the need to find a natural solution, Truthpaste was developed to change the way we think about toothpaste formulation.

With rich botanical blends and using only ingredients that have shown to benefit oral health, Truthpaste provides complete oral care for teeth and gums. By removing any synthetic bulking ingredients, each jar is full of natural ingredients big on benefits.

Pharmacy Product


Fresh flavours

All Surgical Glove


Naturally Whiten

All Surgical Glove


Family Friendly

bundle & save up to 18%

Save 18% when you buy our 6 packs or 11% with our 3 pack bundles of Minty or Mint free flavours.