Hydroxyapatite Toothpaste

 

Discover the future of enamel care with our Hydroxyapatite range.

From everyday protection to intensive repair, each formula harnesses the power of biomimetic hydroxyapatite — the same mineral your teeth are made of — to rebuild, strengthen, and whiten naturally.

Choose our daily toothpaste for lasting protection, the world’s first Enamel Repair Mask for professional-strength restoration, or bundle up with Enamel+ for complete care.

Science-backed, fluoride-free, and powered by bold botanicals, this collection is designed to help you protect your teeth and restore confidence in your oral health.

Science-backed, naturally powerful, and kind to your mouth.

 


Why Hydroxyapatite

Because your teeth are made of it.

Hydroxyapatite makes up 97% of tooth enamel and 70% of dentin—so it only makes sense to use it to repair and protect your teeth. Our fluoride-free hydroxyapatite toothpaste works with your body to naturally remineralise enamel.