By nature, for nature.
Natural & plastic free botanical toothpaste to care for your whole mouth, not just your teeth.
Kiss goodbye to synthetic ingredients
We do things differently. We've stripped back traditional toothpaste formulas, removed the bulk, and packed in the botanicals.
We only use ingredients that are naturally derived, sustainable, and have recognised benefits to oral health.
Shop natural toothpasteLet customers speak for us
Love this toothpaste! It’s a firm favourite in our house ❤️
Once using this wonder product, you will never go back. Made from natural ingredients no fluoride or any other unnecessary ingredients, the best way to steer clear of fluoride for a clean and healthy mouth. (Tap water includes fluoride use bottled water)
I'm very happy with this toothpaste and will continue to use.
I have been using charcoal orang & Fennel toothpaste for 3 years my dentist has noticed the difference, have now persuaded my husband to try it he didn’t need convincing he loves it too has definitely whitened his teach we’re both in our 70s 🧓🏻👨🏻🦳 no going back now. Thanks.🤍🤍🤍
There is no going back! Love this natural toothpaste, I’ve been looking for some time now to find a fluoride free toothpaste and this one ticks all the boxes!
Great taste, freshens breath, feels clean!
I used to really love this toothpaste so much but I've ordered it again recently and it doesn't seem to be as good, it's more runny and less crunchy. I don't know if the recipe was changed when the jars were changed? It really doesn't taste as good either, I am also worried about whether tea tree oil is ok for 9 years olds ?
Kids love using this toothpaste & im so happy it’s all goodness in the jar 👌
Love this toothpaste❤️ Clean,natural & the whole family use it now too. Never going back to the regular stuff that’s so full of chemicals.
in a jar , but its in a JAR !
real easy to get on with and lasts aaaages .
if , like me ,you are concerned with non necessary "ingredients" in big phXrmX products,
this is has to be your shopping list.
the taste has a "familiarity" of past purchases , which may not be alikeing for some but i can live with that.
looking forwards to my next .
well done all at TP.
Love truthpaste, I recommend it to friends and family😊😊😊😊
Very refreshing, and just a little is ample.
Very refreshing, and just a little is ample.
I wouldn’t expect any more from Truthpaste! Love what you do, and love the products. Need I say more!
let's ditch the plastic
We don't need anymore plastic toothpaste tubes on this planet.
The UK alone throws away 300 million tubes every year. If placed end to end, thats enough to stretch around the globe, twice.
Taking 500 years to degrade, your first plastic tube of toothpaste is still out there somewhere...
Inspired by a toothache
We harness the antibacterial and anti-inflammatory properties of organic essential oils for whole-mouth health.
Read our story