Hydroxyapatite: Citrus (100ml)

Enamel called, it's coming back.

Made with biomimetic hydroxyapatite — the most effective form for restoring and protecting your enamel, naturally

EMPTY DOM REMOVE PROTECTOR
EMPTY DOM REMOVE PROTECTOR

Please select all options.

Hydroxyapatite: Citrus

Stronger teeth, healthier gums

Strengthen your teeth without fluoride

SENSITIVITY RELIEF

ANTI-CAVITY

GUM SUPPORT

Hydroxyapatite

Remineralising | Anti-Cavity

Sensitivity Relief

Italy

Orange

Anti-Plaque | Anti-Cavitiy |

Gum Support

Brazil

Lemon

Fresh Breath | Anti-Plaque |

Anti-Inflammatory

Italy

Eucalyptus

Gum Health | Anti-Plaque

Anti-Inflammatory

China

Cinnamon

Anti-Plaque | Anti-inflammatory |

Gum Health

Indonesia

Clove Bud

Anti-Plaque | Analgesic |

Soothing

Madagascar

Aloe Vera

Prebiotic | Anti-Plaque

Gum Health | Anti-Inflammatory

Wound Healing

Spain

Bentonite

Cleaning | Stain Removal

Remineralising

USA

Vitamin E (Tocopherol)

Antioxidant | Gum Support

Anti-Inflammatory

Argentina

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Hydroxyapatite

A non-nano (micro) biomimetic hydroxyapatite - mimicking and replacing the natural mineral content of dentin and enamel. Strengthen and repair surface of tooth.

STUDIES

PMID: 34807345

Orange

Derived from orange peel oil. Contains limonene and flavonoids studied for antimicrobial activity against cariogenic bacteria and supportive effects on gingival (gum) health.

STUDIES

PMID: 29898096

PMID: 33429924

PMID: 31703466

PMID: 33909955

PMID: 40860375

Lemon

Cold-pressed essential oil from lemon peel. Demonstrates antimicrobial activity against oral bacteria associated with halitosis and plaque. Used in balanced formulations — flavour does not equal acidity.

STUDIES

PMID: 36827671

PMID: 35080078

Eucalyptus

Steam distilled from eucalyptus leaves. Contains eucalyptol, studied for its ability to reduce gingival inflammation and inhibit plaque biofilms. Supports gum comfort and fresh breath.

STUDIES

PMID: 38389967

Cinnamon

Steam-distilled oil from the bark of Cinnamomum species. Contains cinnamaldehyde — a compound shown to inhibit oral pathogens and reduce biofilm formation while supporting gum comfort.

STUDIES

PMID: 32663696

PMID: 32932678

Clove Bud

Distilled from clove flower buds and naturally rich in eugenol. Traditionally used in dentistry for its soothing properties. Demonstrates antimicrobial activity against plaque-forming bacteria and may support remineralisation processes.

STUDIES

PMID: 32663696

PMID: 35988883

PMID: 22997520

Aloe Vera

Juice extracted from the inner leaf of the Aloe vera plant. Rich in polysaccharides and bioactive compounds that help calm inflammation, reduce plaque accumulation, and support gingival healing. Shown in clinical trials to improve plaque and gingival indices comparably to chlorhexidine — without harsh side effects.

STUDIES

PMID: 24174720

PMID: 39262544

PMID: 24795515

PMID: 23493442

PMID: 32183224

PMID: 41303363

Bentonite

A naturally occurring mineral clay rich in calcium and trace minerals. Gently cleans teeth while contributing essential minerals to saliva. Its fine particle structure supports surface polishing and may aid remineralisation when combined with calcium-based systems.

STUDIES

Sereda, G. (2016) Novel Materials for Desensitizing and Remineralizing Dentifrices

Vitamin E (Tocopherol)

A plant-derived antioxidant (from sunflower seed oil in trace amounts). Helps protect oral tissues from oxidative stress and may support gum healing in inflammatory conditions.

STUDIES

PMID: 34584640

PMID: 34400251

PMID: 39452547

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FRUITY TOOTHPASTE?

<h3>FRUITY TOOTHPASTE?</h3>
<h3>FRUITY TOOTHPASTE?</h3>

VS.

artificial flavours

100% real fruit oils

'arome' = hidden ingredients

know all your ingredients

no health benefits

Anti-plaque & anti-inflammatory properties

synthetic chemicals

100% natural

Not All Hydroxyapatite Toothpastes Are Created Equal

Hydroxyapatite is having its moment — but many brands are cutting corners. Some formulas contain as little as 1%, just enough to put it on the label, but far too little to actually make a difference.

At Truthpaste, we do things differently. Our toothpaste contains a full 5% micro hydroxyapatite — the form most similar to the natural mineral in your teeth, and used at a clinically effective dose to support real remineralisation and enamel repair.

We don’t use nano-particles, either. While nano hydroxyapatite is heavily regulated due to safety concerns, our micro form is both safe and powerful, offering all the benefits without compromise.

Free From:

Frequently Asked Questions

General information

Product information

Shipping & Delivery

How long will a jar last?

Our 100ml jars will last one person 3 months of use.

What age is this suitable for?

Due to essential oils, this product is suitable for children aged 7 and above.

Does this foam?

We don't use foaming agents or anything unnecessary. This will feel different to toothpaste you are used to, but will work better!

Is this nano or micro hydroxyapatite?

This is biomimetic micro-hydroxapatite.


Unlike nanoparticles, it is not subjected to restrictions over safety.

Our hydroxyapatite has been specifically chosen for effectiveness and safety.

Will this heal my cavity?

Hydroxyapatite works on a microscopic level. Whilst it may reverse early signs of decay, it cannot regrow enamel lost through advanced decay.

Is this suitable for sensitive teeth?

Yes, hydroxyapatite is shown to be effective for sensitivity relief

Can this help receding gums?

Gum recession is usually caused by long-term inflammation from plaque bacteria, aggressive brushing, or gum (periodontal) disease.

While no toothpaste can regrow lost gum or bone tissue, this formula is designed to support gum health. It contains botanical ingredients shown to help reduce inflammation and inhibit plaque-forming bacteria — two key drivers of further recession.

By calming irritation and supporting a healthier oral environment, gums can appear firmer and teeth may feel more stable over time.

In cases of advanced gum and bone loss, professional dental treatment (including specialist periodontal procedures) is usually required.

How much is UK shipping?

Shipping is free on orders over £25

For orders under £25, shipping £3.50 for standard Tracked 48 service, or £4.50 for Tracked 24

How quick is shipping?

Orders placed before 2pm are send the same day, otherwise next day (except weekends)

Do you ship worldwide?

We ship to most countries.

EU and US customers will face additional customs fees and charges.

  • 5 stars: 147 (84%)
  • 4 stars: 16 (9%)
  • 3 stars: 7 (4%)
  • 2 stars: 3 (2%)
  • 1 star: 2 (1%)
Some of the reviews shown are from related products the merchant grouped with this one.
A
Angela
Wow

Wish I'd taken a before picture. I drink black tea and have ridges in my bottom teeth and they collect stains easy. We'll I've none of those stains now, even the dentist said I'd less plaque then last time and I'd only been using it for 6 weeks before appointment. Brought the citrus one now for both my daughters and their families to try. Will not be going back to the supermarket stuff again, I'm converted. Recommend to give it a try. Photo after 2 months of using.

N
Nadine.C
Whiter, less sensitive teeth in just 1 week!!

Wow! I didn't expect such a significant difference in such a short time! To be honest, I was slightly sceptical about this product and due to the price (£20) It took me over a week until I finally ordered it. I made the right decision! I guess that we're all a bit cautious when buying a new product because we're so used to being disappointed but trust me, this is a really beneficial, healthy treatment that definitely works! My teeth are definitely whiter and stay smooth and plaque free all day!
A big Thankyou to Truthpaste for making such fantastic, natural and affordable tooth care products. 😁

G
Gill
Impressed!!!

I have only been using this a few days and actually noticed a difference today. I like to make a large bowl of salad and leave it in the fridge but I was starting to notice that when I bit into the cold peppers I would get that shock feeling. I had my salad for lunch today and nothing. I have used the mask morning and night using a soft toothbrush and this is impressive.

A
A Gomez
Great product

I noticed the difference after a few weeks but definitely I am not back to comercial brands

R
Ruth Cassidy

Fantastic product! My 6th pot won’t use any other toothpaste now.

M
Michele Milnes
Changed my tooth life

Sensitivity gone, clean feeling all day, fresh breath and the knowledge that nothing toxic is slipping into my gut!!! Win, win, win

P
Patsy
What a fabulous difference!

I've been using Kingfisher toothpaste for years but thought I'd try Truthpaste as I'm now more sensitive at 66.
It took a few cleans to get used to the sensation, but now I love it. I feel like they're really clean.
Also using the enamel powder at night feels like its doing a lot of good. 2 weeks in and the sensitivity has definitely gone. Lets see if it stays away! Very pleased!

L
Luc Davis
Taste

Rather weird

V
Vanessa H
Love the clean feeling

Absolutely loving this new toothpaste, it tastes lovely and my teeth feel clean all day long.

A
Alison Walmsley
Great products

So glad I started using truthpaste….even my dentist noticed the improvement with my teeth!

J
Jan
Excellent

Nice citrus taste , my teeth feel really clean. I would definitely recommend

T
Tracey Brimson
Brilliant

I love this stuff, I've been using it for the last six months.I had dreadful gum issues my hygienist was costing me a fortune but after using this for just three months everything turned around he couldn't believe the change and I am so happy with the results my gums and teeth look much better. I'm back to just once a year with my hygieneist now. saving me a fortune but enjoying my smile and healthy gums again.i would strongly recommend this product to everyone who listened. My daughter and stepdaughter are now using it too.

k
kelly hindson
I love this tooth paste!

Truthpaste is the best I have found so far. Im trying all the flavours and types they have, but my favourite so far is the peppermint. Ive been trying to find the right toothpaste for years. And now I have found it! Thank you for making such a great product :)

N
NS

I won’t use anything else

R
Robert

Fantastic product

C
Colleen Eades

Enamel Repair Mask

M
Mrs

❤️this

E
Eva Mik
The best!

My gums are not bleeding anymore and my teeth are not sensitive! It's the best!

L
Lis
The big reveal

Well I have to say I have noticed a difference even after a few weeks… teeth feel and look lovely and gums are improving especially one that had started to recede is actually relaxing back ! Pretty amazing

K
Kim Sparks
Brilliant Duo!

I’ve recently started using TruthPaste and I’m noticing the difference in my sensitivity and overall oral health. Will definitely continue using.

K
Kim Sparks
Love the citrus taste!

I’ve recently started using TruthPaste and I’m noticing the difference in my sensitivity and overall oral health. Will definitely continue using.

G
Giulia Florenzano
It actually works!

Being suffering from sensitive teeth since forever, they got worse in the past few months. Doing some research I found Truthpaste. I was VERY sceptical, but I felt a difference immediately and it's just getting better. Incredible products.

s
sara-lea
hydropoxitate

I really prefer the one I had with fennel. It was also not so liquid, but more of a paste and it felt as if it worked much better. This one, well i am not so sure. My teeth/gums are more sensitive. So I now have to wait till I finish it, and I still have the one with charcoal, which I really dont like at all - and it is without the hydroproxitate. So sadly, I am disappointed with these last two orders.

C
Cora McCarthy
Teeth feel really clean

Just started using this toothpaste, orange. I like the taste and my teeth feel really clean. Also using the hydroxipartate piwder in the morning.

J
Jenna Smith
Fantastic

I’ve been using truthpaste for some time now, & the HYDROXYAPATITE CITRUS one is by far my favourite, I’ve struggled with my teeth for a long time being sensitive, I use to use the big branded name one for sensitive teeth & I felt it wasn’t doing anything & also the last so many years there has been more & more reports about the nasty chemicals in the big branded toothpastes, so it took me a while to find one I like, when I first started using truthpaste it was the mint flavour & didn’t have the hydroxyapatite in it but I still felt such a difference in my teeth straight away, but since buying this citrus one when it came out it is by far my favourite, my teeth feel clean & fresh & the citrus is light & not over powering, way better than the mint one, for anyone unsure if it’s good then i highly recommend it & I will NOT use a different brand now I have found this one. 10/10.

K
Kath Allen
I've been won over..

It did take me a while to switch to Truthpaste but I'm pleased that I did. For years I've had to see the hygienist following a check-up, but last time there was no need. My gums were pink, there was no bleeding and there was a lot less plaque along the gumline. Hopefully it will be all gone in time for my next check-up in December.

M
Mark Crawford
Squeaky clean

Arrived on time and well wrapped. Teeth are alway squeaky clean and feel great. Thanks

G
Gillian
Great Product

This is east to use and has a great taste. It's a nice fresh mint without being overpowerful.

M
Mr D Sankey
Great product

Started using the mint version around 6 months ago and now more recently the new Citrus flavour. I’ve never sat for so short a time in a dentists chair after using this. I had a perfect bill of health. My periodontal disease has apparently reversed fully and I had excellent gum health, all in just 6 months of use.

Amazing product and recommending to as many as I can.