YOUR ENAMEL CALLED, IT'S COMING BACK
5% hydroxyapatite toothpaste. Backed by science, built for your enamel.
Remineralise. Repair. Rebuild
Teeth are made up of layers of the mineral hydroxyapatite.
Throughout the day, mineral is lost in a process called demineralisation.
That’s when problems like sensitivity and decay start creeping in.
Brushing with hydroxyapatite toothpaste helps top your enamel back up, repairing and protecting your teeth where they need it most.
BOTANICAL POWER FOR WHOLE MOUTH HEALTH
We're here to raise the bar
Not All Hydroxyapatite Toothpastes Are Created Equal
Hydroxyapatite is having its moment — but many brands are cutting corners. Some formulas contain as little as 1%, enough to put it on the label, but far too little to actually make a difference.
Truthpaste hydroxyapatite toothpaste contains a full 5% micro hydroxyapatite. There are many variations on the market, but ours is the most similar to the natural mineral in your teeth, and used at a clinically effective dose to support real remineralisation and enamel repair.
We don’t use nano-particles, either. While nano hydroxyapatite is heavily regulated due to safety concerns, our micro form is both safe and powerful, offering all the benefits without compromise.