We're excited to be announcing our Return and Refill scheme in a bid to reduce our carbon footprint and move towards a circular economy.
What does ‘Circular Economy’ mean?
Based on the principle of “repurpose, reuse, and recycle”, a circular economy is a system that looks to reuse or regenerate materials or products that might otherwise be disposed of or recycled. In simple terms, it’s a way to make production or a business more sustainable and better for the environment.
It’s about reducing waste and reusing materials productively as opposed to either disposing or even recycling them.
At Truthpaste, we’ve always been eco-conscious and sustainability has long been at the core of what we do. After a great deal of research, we wanted to share how joining the circular economy model can benefit
How does a circular economy work?
Let's take a jar of Truthpaste as an example. We send it to you, you use it, you have great teeth and gums and then you have an empty jar. The most eco-friendly thing to do is to repurpose your jar. Luckily there are many ways that you can do this. However, there are only so many spice jars, tealight holders, and glass containers a person can have, so what is the next best thing in terms of sustainability?
Returning the jar so that it can be used again!
How circular economy contributes to sustainability
There are many advantages of using glass packaging, particularly when returning and refilling the jar can reduce our carbon emissions by up to 60%.
A great deal of time and research has gone into finding the best way to return and refill our jars.
For example, returning just one empty jar to refill wouldn't make much difference in terms of CO2 emissions compared to a new jar, considering the emissions spent sending the jar back to us. Returning two empty Truthpaste jars at a time has less of an impact than returning three or more jars.
To ensure that any carbon emissions are calculated, we need to consider:
- Extraction & production of raw materials
- Transport of raw materials for glass factory
- Glass melting and container production
- Freight and shipping to us
We then look at the average CO2 emissions for sending the jars back to us which can vary dependent on how far you live. It may make more sense if you live further away, to collect more to send at once or take your jars back to your local Truthpaste retailer who collects jars.
The more jars that are returned to us to reuse, the less Co2 is generated to make and ship new jars. Which we think is great!
We have joined the circle at last!
After a great deal of research, we are thrilled to finally be able to trial our very own Return and Refill scheme! Not only do we save on our carbon footprint, but you save on your next purchase of Truthpaste. We think it’s a win/win!
Let customers speak for us
This toothpaste is wonderful. I've tried natural toothpastes in the past which have tasted awful and I've not felt that my teeth, or mouth were clean and fresh enough.
You need a tiny bit of this paste so it will last a long time and it tastes fresh and leaves the mouth tingly clean!
I absolutely love it and highly recommend you try it. 👍😊
Where has this tooth paste been all my life?! I love everything about it. The fresh natural taste, how clean my teeth feel including reduction in plaque buildup and the packaging. It's all win win win!
I purchased the bundle after reading all about it.. Initially I tried it & thought I had been sucked in to good marketing, put it in the cupboard and told myself not to be so gullible. I kept receiving emails for me to review the product and how important honest reviews were. This made me think they do genuinely believe in this toothpaste etc and I should give it a chance. How glad I did, after 7 days my teeth felt super clean, whiter, less sensitive but most of all my whole mouth felt calmer. I now truly recommend this product and definitely give it at least a week and trust the process,
To be honest not used this as much as I should be , it's a slow process, but will endeavour, does leave your mouth feeling fresh
Will continue with my new found find
Gums don't hurt/ache as much as they did
Teeth feel clean , doesn't sud up as much but I prefer that , never did like a mouthful of suds you get with normal toothpaste
Love the taste of this paste and it seems to really get the mouth tingly clean. I also got the mouthwash and that's also very FRESH. Thanks for not having flouride, which so many 'alternative' toothpastes seem to include.
I have used the mouthwash for 2 weeks now and am really enjoying the fresh and minty sensation. I love the ingredients and it just makes my whole mouth feel extra clean. I will definitely order more as the bottle will probably only last for another week or so.
First time purchasing this one. so far i am happy with it.
Absolutely outstanding tbh no more pain it really disappears after 4 day’s delighted
Love this peppermint and wintergreen.. tastes great and works!! Love it Thank you 😊
Excellent product...works really well...love it
I have loved using this product. It makes the mount feel really fresh and my teeth
super clean, without any nasty ingredients included!
Aww absolutely love this bundle I had this sore gum so thought to order the bundle to try , not gonna lye it’s superb feels and taste so natural ,very cleansing and the sore gum is better , love the mouth wash too it stays fresh for a long while , the bamboo floss dosent slip unlike those waxy ones used in past ! So not going to buy anything else apart from this range even better it’s made in Brighton 🤩
Comments
Susie Heavens
I think this is a fantastic idea. Count me in.
January 23, 2023
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