The Truth About Sunflower Seed Oil
If you spend time on health TikTok or Instagram, you’ll have seen sunflower seed oil and other “seed oils” described as toxic or inflammatory.
At the same time, public-health bodies and many nutrition researchers still class sunflower oil as a safe source of essential fats when used as part of a balanced diet.
So where does that leave people who are trying to make good decisions about their health — and especially those who see sunflower seed oil (or Helianthus annuus seed oil) on a cosmetic or toothpaste label?
At Truthpaste, sunflower seed oil appears because our vitamin E antioxidant (tocopherol) is derived from it, and it’s used in tiny, trace amounts for product stability, not as a dietary fat. But we understand why people want clarity.
This article breaks down what sunflower seed oil is, where the seed-oil fears come from, what human studies actually show, and why the tiny amount used in oral-care products is a very different scenario to frying food in seed oils.
What Is Sunflower Seed Oil? (Composition and Types)
Sunflower seed oil is pressed from the seeds of the sunflower plant (Helianthus annuus). It is mainly made up of:
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Linoleic acid (omega-6 polyunsaturated fat)
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Oleic acid (monounsaturated fat)
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Small amounts of other fatty acids
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Naturally occurring vitamin E compounds (tocopherols)
Omega-6 fats like linoleic acid are essential — your body needs them and cannot make them itself. They are involved in:
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Cell membrane structure
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Skin barrier function
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Hormone and immune signalling
There are different commercial types (high-linoleic, mid-oleic, high-oleic) with slightly different fatty-acid profiles, but they’re all variations on the same theme.
Why Are Seed Oils So Controversial?
The online backlash against seed oils generally centres on three ideas:
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They’re high in omega-6, which is claimed to be “inflammatory”.
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They’re used in a lot of ultra-processed foods.
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They’re refined using industrial processes, sometimes with solvents.
These points get extrapolated into blanket claims like “seed oils cause inflammation”, “seed oils cause cancer”, or “seed oils are worse than sugar”. Most of these statements are far stronger than what current human data can support.
A key nuance that often gets lost: most of the debate is about eating large amounts of seed oils over time, usually in the context of poor-quality, ultra-processed diets — not about trace cosmetic use or tiny quantities in something like toothpaste.
Do Seed Oils Increase Inflammation? What Human Studies Show
A lot of the fear comes from a theoretical argument: omega-6 fats can be converted into molecules involved in inflammation, so more omega-6 = more inflammation. That sounds logical, but when you look at controlled human trials, the picture is very different.
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A systematic review of 15 randomised controlled trials on linoleic acid (the main omega-6 in seed oils) found no evidence that increasing linoleic acid intake increased inflammatory markers in healthy adults. (Johnson (2012) Effect of dietary linoleic acid on markers of inflammation in healthy persons: a systematic review of randomized controlled trials. J Acad Nutr Diet.,)
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A large meta-analysis of trials increasing omega-3, omega-6 or total polyunsaturated fats found that changing PUFA intake had little or no effect on long-term inflammatory markers. (Ajabnoor (2021) Long-term effects of increasing omega-3, omega-6 and total polyunsaturated fats on inflammatory bowel disease and markers of inflammation: a systematic review and meta-analysis of randomized controlled trials. Eur J Nutr)
So, based on current human trial data:
Typical dietary intakes of omega-6 from seed oils do not appear to raise systemic inflammation in healthy people.
That’s not the same as saying “it’s impossible under any circumstances”, but it directly contradicts the idea that seed oils are automatically inflammatory at usual intake levels.
Do Seed Oils or Sunflower Oil Increase Cancer or Heart Disease Risk?
Cancer risk
The relationship between fats and cancer is complicated and still being researched, but several large analyses give us some clues:
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A 2020 meta-analysis of prospective studies found no significant association between overall n-6 polyunsaturated fat intake and total cancer risk. (Kim (2020) N-6 Polyunsaturated Fatty Acids and Risk of Cancer: Accumulating Evidence from Prospective Studies. Nutrients.)
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More recent work suggests that higher blood levels of omega-6 are actually associated with a lower risk of several cancers and lower overall mortality, although some site-specific nuances (e.g. colorectal cancer at very high linoleic intakes) remain under study. (Atashi (2025) Dietary intake and tissue biomarkers of omega-6 fatty acids and risk of colorectal cancer in adults: a systematic review and dose-response meta-analysis of prospective cohort studies. Nutr. Diabetes.)
In plain English: current human data do not reliably show that typical dietary intakes of seed-oil-derived omega-6 increase overall cancer risk, and in some analyses they correlate with slightly lower risk. That doesn’t make seed oils a “cancer shield”, but it does undercut the “seed oils cause cancer” narrative.
Cardiovascular and metabolic health
For heart and metabolic health, the evidence is generally more favourable:
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Large cohort and meta-analysis data show that higher linoleic acid intake is associated with lower coronary heart disease risk or improved lipid profiles, especially when it replaces saturated fats. (Farvid (2014) Dietary linoleic acid and risk of coronary heart disease: a systematic review and meta-analysis of prospective cohort studies. Circulation.)
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A 2024 umbrella review concluded that, when consumed in recommended amounts, vegetable oils rich in mono- and polyunsaturated fats tend to reduce LDL (“bad”) cholesterol and can be part of a cardioprotective pattern, while also stressing the need for better long-term trials. (Voon (2024) Health Effects of Various Edible Vegetable Oils: An Umbrella Review. Advances in Nutrition)
There are dissenting analyses (you’ll see some papers arguing potential harms if you really go digging), but when you zoom out to the full body of evidence, the current mainstream interpretation is:
Seed oils like sunflower oil are neutral to modestly beneficial for heart health when used to replace saturated fats, within an overall balanced diet — not an obvious driver of heart disease.
But What About Heating and Oxidation?
Some concerns around sunflower oil specifically relate to high-heat cooking and potential oxidation products (things like aldehydes) when oils are repeatedly heated to frying temperatures.
This is still an active research area, and it’s reasonable to say:
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Repeatedly heating any oil to very high temperatures is not ideal.
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Oils with more polyunsaturated fats (including sunflower) may be more prone to oxidation than very saturated fats like coconut oil or tallow.
However, none of this is relevant to trace amounts of sunflower-derived tocopherol in a room-temperature toothpaste jar. There is no high-heat cooking, no deep frying, and no meaningful systemic dose.
Dietary Seed Oils vs Trace Sunflower Oil in Toothpaste
Almost all of the research above is about oils that people eat — as part of cooking fats, salad dressings or processed foods.
Truthpaste’s situation is completely different:
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We use tocopherol (vitamin E) derived from sunflower seed oil.
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Ingredient regulations require this to appear as Helianthus Annuus (Sunflower) Seed Oil on the INCI list, even when used at very low levels.
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The function is antioxidant / product protection, not nutrition: it helps prevent other oils or botanicals in the formula from oxidising.
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The amount present in a pea-sized blob of toothpaste is minuscule — nowhere near dietary levels, and most of it is spat out, not swallowed.
So even if you believed that high dietary intake of seed oils was a problem (which, as above, is not what the bulk of evidence currently shows), that concern still would not translate to the exposure you get from a Truthpaste jar.
s Sunflower Seed Oil Safe in Skincare and Oral Care?
Cosmetic safety assessments look at topical exposure, irritation, sensitisation, and realistic systemic doses from skin or oral-mucosa contact. On that front:
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The Cosmetic Ingredient Review (CIR) Panel concluded in 2018 that 14 forms of tocopherols and tocotrienols are safe as used in cosmetics, and tocopherol / tocopheryl acetate are also Generally Recognised As Safe (GRAS) for food use.
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A 2023 safety assessment by the Expert Panel for Cosmetic Ingredient Safety concluded that nine sunflower-derived seed and flower ingredients are safe as used in cosmetics at current use levels, while advising routine good-manufacturing practice to limit impurities and manage rare allergy risks.
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The EU’s Scientific Committee on Consumer Safety has similarly concluded that alpha-tocopherol acetate does not pose a threat to consumer health in cosmetic products at normal use levels.
These assessments review concentrations and real-world exposure patterns that are much higher than anything in a natural toothpaste or mouthwash.
Why Truthpaste Uses Sunflower-Derived Vitamin E (And Why the Amount Matters)
Given all of this, here’s why we still use sunflower-derived tocopherol in some formulas:
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Vitamin E (tocopherol) is a proven antioxidant that helps protect oils and botanicals from oxidation, which supports product quality over its shelf life.
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Sunflower is a common, well-characterised source of tocopherol with a strong safety record in both food and cosmetics.
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The level we use is tiny — enough to stabilise the product, but far below any level that would be relevant to dietary debates.
We also regularly review our ingredients against new research. If credible evidence emerged that changed the risk profile of sunflower-derived tocopherol in cosmetic or oral-care use, we would reassess.
Should You Avoid Seed Oils Altogether?
Ultimately, whether you choose to avoid seed oils in your diet is a personal decision — and if someone feels better avoiding them, that’s their call.
But based on current evidence:
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For diet: Large human studies generally suggest that, within an overall balanced diet, seed oils are not clearly harmful and may offer some benefits, particularly when they replace saturated fat. Excessive ultra-processed foods are a bigger concern than the specific oil used.
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For cosmetics / toothpaste: Very small amounts of sunflower-derived tocopherol have a strong safety record and do not meaningfully contribute to dietary intake or inflammation risk.
So if your worry is specifically about seeing Helianthus Annuus (Sunflower) Seed Oil on a Truthpaste label, the best current reading of the science is:
The amount and form used in our toothpaste and mouthwash do not pose a credible health risk, even if you’re cautious about seed oils in your diet.
Benefits of Sunflower derived Tocopherol (Vitamin E) in Toothpaste
Tocopherol — also known as Vitamin E — plays a valuable role in natural and botanical toothpaste formulations. Although it’s used in very small amounts, its function is important for both product stability and oral-care benefits.
Here are the key advantages of Tocopherol in toothpaste:
✔︎ Stabilises natural oils
✔︎ Protects the formula from oxidation
✔︎ Extends product freshness
✔︎ May offer mild gum-soothing antioxidant benefits
✔︎ Has a strong safety record
✔︎ Is used in trace amounts, not as a dietary fat
It is a functional, science-supported, extremely common ingredient in high-quality natural formulations.
References:
Ajabnoor, S.M., Thorpe, G., Abdelhamid, A. et al. Long-term effects of increasing omega-3, omega-6 and total polyunsaturated fats on inflammatory bowel disease and markers of inflammation: a systematic review and meta-analysis of randomized controlled trials. Eur J Nutr 60, 2293–2316 (2021). https://doi.org/10.1007/s00394-020-02413-y
Atashi, N., Eshaghian, N., Anjom-Shoae, J. et al. Dietary intake and tissue biomarkers of omega-6 fatty acids and risk of colorectal cancer in adults: a systematic review and dose-response meta-analysis of prospective cohort studies. Nutr. Diabetes 15, 17 (2025). https://doi.org/10.1038/s41387-025-00367-w
Phooi Tee Voon, Choon Ming Ng, Yen Teng Ng, Yen Jun Wong, Sia Yen Yap, Siew Lian Leong, Xiou Shuang Yong, Shaun Wen Huey Lee,
Health Effects of Various Edible Vegetable Oils: An Umbrella Review,
Advances in Nutrition, Volume 15, Issue 9, 2024, https://doi.org/10.1016/j.advnut.2024.100276.
(https://www.sciencedirect.com/science/article/pii/S2161831324001108)
Let customers speak for us
from 2030 reviewsI purchased a bundle of truthpaste, mouthwash and dental floss.. I love how clean and fresh my mouth feel.. Definitely will continue buying. The dental floss works so much better than usual floss, no slipping or sore gums just does a really deep clean… Love these products..
To be here, you must have withdrawn from the idea, or at least been convinced, that fluoridated toothpaste bears a greater risk than reward to your overall health. Truthpaste is the best alternative option you can decide upon. All the rivals have a base oil which leaks from the jar and leaves a hard, crumbly, dry substance which has to be manually and continually remixed with water to be in any way shape of form useable. Truthpaste remains steadfast in its consistency throughout use and requires little intervention, in comparison to others. Also, continual use of other brands in this category of hydroxyapatite toothpastes leads to a build-up of a grey, gritty unwashable substance which ultimately leads to your electric toothbrush becoming clogged, Truthpaste is easily washed from all toothbrush types, making toothbrush maintenance a breeze. The short of it is just buy this brand of alternative hydroxyapatite toothpastes and you'll be satisfied.
Ps. Please make a kids version!
Enjoying using it and feeling the benefits. Will never go back to other brands
Have used both the truthpastes and love both of them, I now have my daughter partner and granddaughter using it, have searched and tried many non fluoride toothpastes before, this is the one I will be it using going forward for sure, thanks for making it I say!
Takes a little getting used to… but mouth feels clean and fresh. I’m happy using an ethical product that comes in packaging which can be recycled. Good stuff!
Thanks for a swift and pleasant transaction.
This is my second jar & I'm really enjoying using this toothpaste.
The occasional sensitivity I used to suffer from is totally gone.
Both my dentist and hygienist have commented on the difference they've noticed - that's a defite ringing endorsement for me.
This is the best stuff around! I love that it’s ethical, and works so well. If you try it you’ll not be disappointed
Really noticed a difference in teeth and gum health since using hydroxyapatite toothpaste no more sensitive teeth or bleeding gums even dentist said my teeth look good and I have had alot of problems with my teeth will not use anything else now
I have used the entire range on offer and find the products really good. My sensitive teeth has reduced a lot but occasionally get bouts. I then use the fluoride mouthwash for a few days which helps.
Love the toothpaste has helped my bleeding gums, dont like having to keep cleaning my sink when i spit out the toothpaste, does not wash away very well.
Fabulous all round. Great, clean ingredients, full transparency on product contents and quantity. Great packaging, feels like a proper clean every time. Also using the enamel repair powder, so i feel i am doing my best for my teeth.
This is a great product, tastes and smells great, coats and cleans the teeth a lot better than regular toothpaste and so glad I made the switch
I love these little tins of Truthpaste. They're ideal for travel and recyclable. No more plastic tubes!
Leaves your mouth feeling very fresh great mint taste & only need a small amount 😁
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