Sustainable Sourcing: The Stories behind our Suppliers
Sustainable Ingredients
It was always part of our founder’s vision that Truthpaste should be as ecologically friendly and sustainable as possible. This has always meant that our products need to be from exceptional suppliers who have their own stories to tell.
Sustainability goes beyond just eco friendly. There is a range of elements that need to be considered in order for a product to be considered sustainable
A great deal of time and research goes into finding ingredients that are not just environmentally sustainable, but socially responsible.
What does organic and wild harvested mean?
We have always encouraged questions and feedback from our customers, and one that often comes up is “Is Truthpaste Organic?”. It is probably worth clarifying what ‘organic specifically means in terms of ingredients. Put in simple terms, an “Organic” or “Wild harvested” ingredient is one which has grown naturally in its environment with no pesticides. It’s farmed as closely as possible as it would be if it were growing in the wild, thus has no adverse effects on the surrounding environment. Whilst we have not officially been certified as an Organic product, we look to source organic ingredients wherever possible.
Where are our ingredients from?
Since honesty is such a big part of the Truthpaste ethos, we thought you might like to know a little bit about the ingredients that go into our unique formula.
Our Peppermint and Spearmint oils, both organic, have been sourced from a farming co-operative in India. All farmers in the community bring their crops to be processed in one facility, which is very much the hub of the community, providing a lot of work and support to the community. It’s a rather nice touch that much of the mint is picked and processed by hand. The same is true of our Wintergreen essential oil. Also organic but produced in much the same way in Nepal. At Truthpaste HQ, we are used to the fresh smell of the essential oils but it’s nice to feel like our mint has a real heart to it.
Also from India, although in the South, our neem oil is produced by a family business that has been operating for over 20 years. Again, this is run as a co-operative where the neem is hand picked then processed centrally. Most importantly, the wild harvested neem provides a significant amount of working opportunity in very remote parts of Southern India which has a huge benefit to many of the local farms and villages.
Not that we want to give away too much of our secret formula, but citrus oil plays an important part when formulating Truthpaste. And, yes, this too is an Organic product produced in a rather beautiful and insanely scenic farm in Sicily. For five generations, the same family have owned the plantation where the lemons are hand picked. Providing a great deal of employment for the surrounding villages, this idyllic setting bears the best fruits there are on offer.
In case you hadn’t heard (and if not, where have you been?!) coconut oil is simply brilliant at everything. You can use it on your hair, your skin, your teeth, and, of course, it’s edible! We were very much spoiled for choice when it came to finding the best supplier and it took us some time to find the one that was most in keeping with our ethos. You won’t be surprised to learn that like so many of our other ingredients, our coconut oil is in the Organic club. We’re really proud to have sourced a product from the Philippines which is Fairtrade and also supports the surrounding communities by backing projects that provide drinking water in local villages.
It’s an ongoing task to find the most sustainable suppliers and the best natural quality for our formulas, and we hope that knowing a bit more about about the love and the dedication that goes into getting those essential oils from their origins to your reusable glass jar gives you that little bit more reason to smile when you brush your teeth.
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Let customers speak for us
from 1921 reviewsBeen using the toothpaste for a couple of months now, just gets the job done, love that they are not in a tube, just brought the new orange one, and the mouthwash, also the tooth enamel repair, love the little cup to rinse with, all I can’t fault any of it!
After numerous whitening treatments, I felt my teeth weren’t looking any brighter, only more transparent if anything, and the sensitivity was so bad!! I thought I’d try truthpaste for a bit as I was interested in the enamel rebuilding properties and that it reduces sensitivity. After using this for about a month, i’ve noticed my teeth are brighter, more opaque, even a couple of little lines/stains have disappeared! I haven’t tried whitening again yet so I don’t know if it’s helped with the sensitivity, but tbh I don’t feel I need to as this toothpaste has made my teeth so much healthier looking!! Teeth also feel amazingly clean and smooth.. only downside is I thought you’d get a spatula in the box like it shows in the photos but you dont do it can get a bit messy with the kids all dipping in lol but otherwise I’m a massive fan and I’m ordering my second jar now 🥰
I have just finished my first pot of charcoal truthpaste after switching from the original flavour. I can definitely see an improvement in the whiteness of my teeth. Will stay with the charcoal one now.
Truthpaste is not only the best organic toothpaste I've tried, but the best toothpaste for cleaning quality and gum health that I have ever had. Simple to order direct, great price and a fast delivery.
I really like Truthpaste and will give using it. It really does seem to make an appreciable difference. I do wish it came in a tube rather than a jar though.
I love this paste even after a few months my dentist noticed a change in my teeth commented on the enamel and colour, so I am very happy with the product just bout my 2nd just which last for months
Best toothpaste I've tried in a long time
Great service and really refreshing
After using the Trupaste thought that I'd give the mask a go - have been using it for about 2 weeks now and can say that it is doing a great job - my teeth feel smoother and less sensitive!
Happy with the de-sensitising effect after a few weeks use, not quite sure what effect the mask product is having as yet though.
It takes a little time and perseverance to get used to using a paste from a jar with a spatular but the product itself is doing its job just as well as products from a tube. I can see the jar will last a long time which outways the initial cost. The biggy for me is to find a toothpaste that is not using plastic! I will continue to buy this product.
I’ve noticed a difference in the colour of my teeth, they don’t look so yellow.and great that there is no fluoride in the product I’m using.
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